THE FOLKESTONE INN
"Irene's personal oversight of every
aspect of the project was invaluable."
Scott Rowe; Owner – The Folkestone Inn
The Folkestone Inn, Bed & Breakfast, Bryson City, North Carolina
The Folkestone Inn had been purchased by new owners after the B & B had been on the market for some time and had a less than stellar reputation due to the lack of attention from the previous owners. Scott and Toni Rowe needed a promotional video that would help to “reignite” its customer base and build a new story to attract new guests to their inn. Irene and her team created a “New” story for The Folkestone Inn that included an overview of the inn, the surrounding area and testimonials from actual guests who relish spending time at the B & B. The video is consistently used in all their guest communication, website, newsletter and shorter versions are utilized on social media. Bookings have significantly increased as a result of the new video coupled with the exceptional experience guests receive when they visit the inn.